Another Example of Bringing the Church to the People

I'm the guy in the black shirt there, sitting next to my new friend Pastor Jay, sitting in on the beta test (trial run) of Lifechurch.tv's newest campus in Second Life. This simulated world is full of things that could be called "in poor taste". In the pic there, they are running a live service (w/worship and a message and everything) on the three screens, and the hope is to eventually draw some people in who would never think of going to a church in their real life, and make a connection with them. Seems like really thinking outside the box to me.